Press Release | First Vision Bank
Top

News and Announcements

August 21, 2025

First Vision Bank Welcomes Denise Alexander as Vice President of the Mortgage Division

First Vision Bank is proud to announce that Denise Alexander has joined our team as Vice President of the Mortgage Division. With more than 25 years of experience in the mortgage industry, Denise brings a depth of knowledge and proven expertise that will further strengthen our ability to serve our customers.

Throughout her career, Denise has been dedicated to helping individuals and families achieve their homeownership goals. Her commitment to customer service aligns perfectly with First Vision Bank’s mission of putting people first and helping our customers achieve their vision.

“We are thrilled to welcome Denise to our leadership team,” said Mike Rowland, CEO of First Vision Bank. “Her expertise and vision will be instrumental as we continue to expand our mortgage services and deliver excellence to the communities we serve.”

Please join us in welcoming Denise Alexander to First Vision Bank.

October 3,2024

First Vision Bank Announces Additional Leadership Advancements
 
FIRST VISION BANK POISED FOR FUTURE SUCCESS
 
First Vision Bank has recently implemented additional leadership and management changes across several of its Middle Tennessee offices including Decherd and Murfreesboro, Tenn. 
 
As part of its ongoing commitment to delivering exceptional local banking services, the bank has strategically promoted and filled key positions with both new hires and existing team members.
 
Within their Murfreesboro office, Christian Acosta has been hired as Community President and Nick Knight has been promoted to Office Manager/Relationship Manager.
 
Commenting on the recent changes, First Vision Bank President and CEO Mike Rowland stated, "Their leadership, combined with their deep understanding of our customers and community, positions us for long-term success.”
 
"We are truly fortunate to have such a remarkable team focused on delivering exceptional customer service. The experience and passion these individuals bring to their roles will enhance the personalized, community-centered banking experience First Vision Bank is known for. Their dedication to understanding and meeting the needs of our customers will not only strengthen our relationships but also ensure we continue to provide the highest level of service to the communities we serve,” he added. 

September 10, 2024

First Vision Bank Announces Strategic Leadership Changes with Key Promotions and New Hires

STRENGTHENING THE EXECUTIVE TEAM: FIRST VISION BANK INTRODUCES NEW LEADERS AND ELEVATES PROVEN TALENT TO DRIVE FUTURE GROWTH

First Vision Bank recently made changes within their leadership and management team across several of their midstate offices.Continuing their mission of providing local banking services to Middle Tennessee, the bank has promoted and filled multiple roles within the organization with new and existing talent.

Regarding the new changes, First Vision Bank President and CEO Mike Rowland said,“We have a great team in place and are proud of what these individuals bring to the table. Their experience and insight will help move First Vision Bank forward for years to come.”

 

Christian Acosta

Christian Acosta

Christian Acosta brings more than 17 years of experience in the banking industry to his role at First Vision Bank. Originally from Southern California, Christian has lived in Utah and Nebraska before making Middle Tennessee his home for the past four years. His career in financial services began in 2007 when he relocated to Utah and started as a teller, quickly discovering the diverse opportunities available within the banking sector.

Throughout his extensive career, Christian has gained expertise in areas such as cash management, commercial real estate, equipment financing, and consumer lending. He has a particular passion for business banking and construction lending, where he enjoys working closely with a variety of businesses. Helping clients understand their operations, from cash flow to products, and supporting them in achieving their goals is something Christian finds deeply rewarding.

Christian holds a Bachelor's degree in history from Long Beach State University and an MBA from the University of Phoenix. He lives in Murfreesboro with his wife and their three children. In his free time, he enjoys spending quality time with his family, as well as golfing or fishing whenever the opportunity arises.
 

 

 

Denise Ledford

Denise Ledford

Denise Ledford has been promoted to Chief Operations Officer within the bank. Denise brings with her nearly 20 years of banking experience as she began her career with First Vision Bank in 2005. 

Ledford lives in Tullahoma and is a graduate of Middle Tennessee State University and also completed the Graduate School of Banking at Louisiana State University in 2016. 

She has served on several banking industry committees over the years and is a member of Tullahoma Downtown Lions Club and is also a member of Christ the King Anglican Church in Decherd, Tenn. 

Ledford and her husband Gary have two children, Travis Ledford and Emma Roehmer, along with three grandchildren, Addie, Brooks, Charlie.

 

Seth McGill

Seth McGill

Stepping into Ledford’s role of Chief Financial Officer is Seth McGill.

With nearly two decades of banking and accounting industry experience in Middle Tennessee, McGill has an extensive background in bank financial management including strategic planning, risk management, and asset-liability management. 

Recently, McGill served as EVP, Chief Financial Officer at Fourth Capital Bank in Nashville, Tenn. 

Previously, he was a Senior Vice President at Franklin Synergy Bank and an audit manager with the accounting firm of Maggart & Associates. A native Tennessean, Seth is a graduate of Tennessee Technological University and currently resides in Murfreesboro with his wife and son.

 

Jon Bell
Community President Jon Bell has transitioned his role to the Decherd office. Bell has been a part of the First Vision Bank team for 16 years and also worked with Regions Bank in Franklin County for three years prior to joining the bank.

Bell graduated from Tennessee Technological University in 2000 and also graduated from LSU School of Banking in 2016, Southeastern School of Banking in 2007 and Southeastern School of Commercial Lending in 2008.

Bell is married to Jennifer Counts Bell, a Winchester native, and has two children - Kamryn and Carter.

 

Seth

Brad Goodwin

In addition to these two moves, Brad Goodwin has been promoted to Community President at First Vision Bank in Manchester. 

Brad Graduated MTSU in 2001, Southeastern School of Banking in 2006, Southeastern School of Commercial Lending in 2007, and LSU School of Banking in 2010, and have 20 years of banking experience.

Brad is the former President of the Manchester Area Chamber of Commerce, long time member of Rutledge Falls Baptist Church, and currently District Chairman of the Boy Scouts of America. 

He is married to his wife Jennifer Goodwin and they have two children - Brady and Brody

When asked what Brad loves about First Vision, he said, “The employees at First Vision Bank work well together, and are dedicated to serve their customers with fast and efficient customer service.”
 

 




ABOUT FIRST VISION BANK

Our tagline, “Your Vision. Our Mission,” expresses what the Bank is today - a local community bank with more than 800 shareholders, the majority being residents of Franklin and Coffee Counties, serving multiple communities.   

The Bank’s goal is to partner in assisting individuals and businesses in meeting all their financial needs.   

We believe our customers’ needs can best be met by meeting personally and offering solutions that individually suit the needs of each request.   

At First Vision Bank, we have created a place where you can imagine the best for your finances, a place that will help you fulfill those dreams.   

Regarding your financial success, we are not afraid to roll up our sleeves and do the work necessary to make your priorities a reality.

For more information on First Vision Bank, visit fvb.bank. 

To Report Lost or Stolen Debit/Credit Card

During Banking Hours:
(931) 454-0500
After Hours:
1-800-500-1044

Connect With Us

FaceBook   

FDIC

MEMBER FEDERAL
RESERVE SYSTEM

First Vision Bank NMLS# 879526 © Copyright 2023. All rights reserved.